Economía y finanzas
The Handbook of Strategic Public Relations and Integrated Marketing Communications 2/E
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The second edition of the Handbook of Strategic Public Relations and Integrated Marketing Communications is very impressive in its coverage of trends, tools, industries, and challenges. Every marketer needs to have a copy. Philip Kotler, Kellogg School of Management, Northwestern University, (...)
Behavioral Investment Management: An Efficient Alternative to Modern Portfolio Theory
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A Powerful New Portfolio-Management Standard for an Investing World in Disarray Three years of losses turn many smart investors with 30-year horizons into frightened investors with three-year horizons, driven to poor decisions by cognitive errors and misleading emotions. Greg B. Davies and (...)
The Eurodollar Futures and Options Handbook
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Eurodollar trading volume is exploding, with no end in sight tools phenomenal growth. The Eurodollar Futures and Options Handbook provides traders and investors with the complete range of current research on Eurodollar futures and options, now the most widely traded money market contracts in the (...)
The Art of Distressed M&A : Buying, Selling, and Financing Troubled and Insolvent Companies
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This title helps to take the stress out of the distressed M&A process! These days, opportunities in distressed mergers and acquisitions abound - and the trend will continue into the foreseeable future. If you're in the business of M&A, this book is what you need to make confident decisions that (...)
The Art of M&A Strategy: A Guide to Building Your Company's Future through Mergers, Acquisitions, and Divestitures
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Seize the competitive advantage with today's most powerful strategic tool: mergers and acquisitionsDriven by rapid globalization, technological advances, and dramatic changes in public policy, industry restructuring has become "business as usual". Yet the failure rates in M&A have been (...)
The Complete Guide to Capital Markets for Quantitative Professionals
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The Complete Guide to Capital Markets for Quantitative Professionals is a comprehensive resource for readers with a background in science and technology who want to transfer their skills to the financial industry.It is written in a clear, conversational style and requires no prior knowledge of (...)
Operations Due Diligence: An M&A Guide for Investors and Business
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The missing link to determining a company s real value Most people at the M&A table know how to carry out financial and legal due diligence. Only the accomplished investors come prepared with an in-depth understanding of the complete due diligence process. Operations Due Diligence is a (...)
Six Sigma Software Quality Improvement
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Complete with 25 case studies, this in-depth guide provides a roadmap for using Six Sigma to improve the quality of software/IT companies.Six Sigma Software Quality Improvement demonstrates how Six Sigma is applicable to the IT industry, with compelling success stories from today s leading IT (...)
Fusion Analysis: Merging Fundamental and Technical Analysis for Risk-Adjusted Excess Returns
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One of the fastest-growing trends in investment today, fusion analysis combines the best of all possible strategies into one powerful, unified system. Based on the now-famous NYIF investment course taught by renowned portfolio manager V. John Palicka CFA CMT.
The Encyclopedia of Trading Strategies
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The Encyclopedia of Trading Strategies is for traders who want to take the next step to consistently profitable trading. The authors--themselves seasoned veterans of the futures trading arena--pinpoint the trading methods and strategies that have been shown to produce market-beating returns. Their (...)